The Advertiser Analytics and Insights Group is seeking a Analytical Lead (AL) who is passionate about data and believes in it's power to shape business strategy and drive tactical outcomes.
The team is open to upto 100% work from home anywhere in USA .
The AL's work encompasses thought-leading insights and actionable recommendations, that are directly delivered to customers with the goal of deriving improved business performance, and creating increased investment opportunities across our Microsoft Adversiting platform.
AL's combine a deep understanding of the industry landscape, digital marketing solutions and employ sophisticated and innovative analytical techniques into creating a compelling data narrative that influence decision-makers through unique visualizations and story-telling. Individuals in this role have exceptional analytical, problem-solving, and consultative skills - embodying a challenger mindset and partner management skills. Analytical Leads are creative, enterpreneurial, energized by collaboration and continually raise the bar with evolving skillsets.
Microsoft Advertising is on the cutting edge of the digital marketing industry and empowers the largest advertisers around the world to reach and expand their potential through paid digital marketing, native and retail solutions across our online channels..
Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us achieve our mission.
Responsibilities
The Impact You'll Be Making:
- Analytical Insights Expert : Demonstrate a deep understanding of the data available within the Microsoft product stack and curate across internal and external sources to produce sophisticated and impactful analyses. Use innovative analytical models, data visualization, and compelling storytelling to identify and highlight unique value in support of advertiser campaign strategies.
- Trusted Data Advisor : Immerse yourself in the industry trends and unique consumer behaviors that impact your assigned clients and apply that expertise in your analyses. Be an ambassador of Microsoft's customer-first approach by anticipating and addressing client challenges, and leverage that earned trust to drive increased investment with Microsoft Advertising.
- Analytics Sell-Through: Consult and partner with front-line sales teams to build comprehensive and compelling narratives, and directly participate in selling-through analytical value through client engagements. Be the analytics expert in the room by highlighting insights from data and answering difficult client questions with credibility and positivity. Influence client decision-makers and their analytics teams to drive sell-through of identified opportunities.
- Fluent advocate of Microsoft Advertising and the One Microsoft Story: Understand Microsoft Advertising's new and incubative digital marketing solutions and build the analytical case for clients. Draw connections to Microsoft's relevant cloud offerings and paint a broader value proposition for clients to reach their business goals, connected to Microsoft's broader mission.
- Voice of Client (VOC) : Proactively engage with relevant teams to offer constructive feedback to improve our our core platform, service offerings, business procesess, BI and reporting capabilities .
- Continuous business learning and professional growth: Continually strengthen your Microsoft Advertising and industry expertise, and contribute to the success of others by promoting mutual learning and sharing best practices. Take accountability for your career and personal development by creating, updating and regularly checking-in on your career development plan. Complete required and recommended trainings and apply what you learn to further your growth in-role and career progression. Pursue other sources when additional training needs are unmet by existing programs.
- Shared culture of diversity and respect Contribute to and create deep connections within our communities, focus on increasing representation, retaining and growing our current team members, while fostering awareness and growth through an inclusive environment.
Qualifications
Job Requirements: Key Experiences & Skills -
3 - 5 years in a partner or account management/client service/client-facing analytics role.
2+ years in a quantitative or data-focused role focusing on analysis, interpretation, and visualization of data.
Dynamic and creative problem-solving skills, with an ability to think out of the box.
Strong ability to communicate complex analyses to a mix of both technical and non-technical partners and clients.
Experience utilizing analytical tools to turn massive, dynamic datasets into actionable insights.
Experience pairing data visualization with storytelling to deliver persuasive presentations that influence varying audience levels.
Experience and proficiency using PowerBI/Tableau, DAX, SQL for data manipulation and visualization. Working knowledge and familiarity in a combination of the following data manipulation and visualization tools is a plus: Python, R, C#, PowerPivot, Microsoft Advertising API.
Working knowledge of predictive modeling and data clustering/classification techniques.
Infectious sense of enthusiasm, fun, and imagination to contribute to high-performing team culture.
Comfort working in an agile and constantly-evolving environment while thriving amid ambiguity.
Preferred Qualifications:
Knowledge of Pharmaceutical industry, especially the digital ecosystem, is a plus.
Eventual ability to travel 25% - 35% (air travel may be required), as appropriate.
#MicrosoftAdvertising #WebXT
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form (https://careers.microsoft.com/us/en/accommodationrequest) .
Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.
