The Sr. Mercandising Collateral Manager is responsible for leading and driving retail collateral and packaging solutions. Responsiblities include customer journey planning, creative briefings, creative review, creative and legal approvals from internal and external parties, understanding front line impact and final customer in-store experience. They are successful in providing leadership to their team members, cross functional teams and agency partners.
What you'll do in your role.
Manage creative development to support marketing initiatives including project kick-off meetings and agency briefings. Responsible for understanding what great design execution is and driving excellent creative results.
Gain alignment and approval for creative executions. Manage review meetings and acts as key agency and internal team contact for assigned projects. Works in conjunction with Management to ensure creative executions are in-line with T-Mobile brand positioning, customer insights, product strategies and marketing initiatives. Troubleshoots and resolves day-to-day issues or problems affecting quality and delivery of all projects. Applies industry best practices.
Routes all creative layouts through legal, 3rd party, business owners and management to obtain approvals. Day-to-day contact for internal customers and agency partners on program execution.
Contributes in developing customer journey strategy based on prioritization, marketing initiatives, timelines, production planning. Collaborate with merchandising execution team on placement strategy to deliver on Company and Marketing initiatives, for all channels and fleet store types.
Provides leadership on high visible initiatives acting as primary contact for project planning and creative execution.
Provides team leadership for Creative Merchandising managers providing assistance on reviews, brand input and job prioritization. Consults with team on higher complex initiatives, for problem solving.
Provides leadership for agency partnerships giving direction on prioritization and overall creative reviews.
Provide leadership for traffic management between agencies, creative managers and production team. Lead for cross functional team efforts for status, driving deadlines.
The experience you'll bring.
Requires competency in customer focus, change & innovation, strategic thinking, relationship building & influencing, talent management, results focus and inspirational leadership.
5+ years experience in Retail collateral management, Advertising creative development, Marketing or Advertising field.
Strong time-management, project management and organization skills with the ability to manage and prioritize multiple overlapping projects; attention to detail
Ability to work with all levels of management
Agency and vendor management experience
Position details
Req ID: 193086BR
Department: Marketing
Travel Required: No
