Job Summary:
SalxCo, a dynamic management company representing some of the music industry's most recognizable artists, songwriters, and producers is seeking an experienced Marketing Manager.
The Marketing Manager will work alongside the Marketing Team in planning and executing bespoke marketing campaigns across the roster clients. The role will work closely with the wider digital, marketing, and creative teams and report to the VP of Marketing. We are looking for an experienced, creative manager that is passionate about storytelling, R&B/ hip hop music & pop culture and can analyze data to achieve agreed upon KPIs.
JOB DESCRIPTION
Work closely with artists, internal project managers, and partner labels to define marketing objectives and oversee campaign execution.
Manage & oversee campaign deliverables and marketing timelines across multiple projects.
Work with artist label team including marketing, press and digital teams to coordinate a holistic approach to
marketing.
Be a creative visionary, driving progressive marketing campaigns and inspiring innovation across the team.
Develop innovative campaigns that engage fans utilizing pre-existing social platforms and new technologies.
Oversee and work across all digital marketing campaigns with the artists and the labels, building social roll
out plans, influencer strategies, digital advertising, and more.
Understand and have thorough knowledge of Hip-Hop/R&B music sector with experience of promoter circuit,
digital and social media platforms, and grassroots marketing.
Account for project and campaign marketing budgets relating to marketing activity.
Consistently identify artist needs and ensure approaches and ensure solutions are linked to artist objectives.
Communicate and document project status, including progress in each function.
Collect and analyze performance data and provide insights and recommendations for enhancing future
strategies.
Identify and solve problems in an effective and timely manner.
Monitor progress and provide project updates on a consistent basis to various stakeholders about strategy,
adjustment and progress.
Attending shows and events when required outside of normal working hours.
QUALIFICATION:
6 + years of experience in music marketing
Must have Hip-Hop/R&B music genre knowledge
Ability to handle multiple projects and operating effectively in a high-pressured environment
Strong knowledge of the digital marketplace for music consumption
Extensive experience in digital marketing, CRM, audience engagement and analytics
Advertising / media planning experience
Proven ability to build and manage marketing partnerships
Excellent presentation and analytical skills
Excellent negotiation and communication skills
Needs to be a creative but strategic marketer who is driven by innovation
Passionate music fan
Proven strong leadership skills
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About Us
Recognized three years in a row by Great Place to WorkR and named one of People Magazine's top 50 Companies that Care, Live Nation Entertainment is the global leader in live entertainment and ticketing. Our world-class portfolio reaches all aspects of the live event and ticketing industry, from ground-breaking software in Ticketmaster, mix of legendary venues and restaurants in House of Blues, production leaders in Concerts, exceptional brand partnerships in Media & Sponsorship, and unparalleled team of artist managers in Artist Nation supported by diverse professionals in all facets of Corporate operations.
We recognize that our most important assets are our employees, the rock stars who keep the live experience going. Generous vacation, healthcare, and retirement benefits are just some of the great perks we offer to support our global workforce of more than 38,000. For any stage in your career, our many unique benefit programs are designed to help you live life to the fullest. We offer student loan repayment to support recent grads, six months of paid caregiver leave to support new parents, perks like Roadie Babies (bring your little ones & a caretaker along with you on work trips) and Music @ Home (stipend to cultivate your little ones' music interest), and tuition reimbursement to fuel your ongoing professional development. Plus, working for the world's largest live event and ticketing company means you'll have access to free concerts, festivals, sports games, and more through our exclusive employee ticket concierge.
There is no bigger stage for your career. See what your future looks like at Live Nation Entertainment.