Job Summary:
The Associate Festival Marketing Manager supports the C3 Festival Marketing Department's overall marketing and administrative tasks. Their main responsibilities will include, but are not limited to, management of invoices and expenses, contest winner communication and prize fulfillment, social support, digital support (focusing on website, e-mail & SMS marketing) for major milestones & announcements, coordinating with our in-house creative team on content production and supporting on-site at our festivals with social media and production set up.
This Associate Festival Marketing Manager will collaborate closely with the designated Festival Marketing Manager to support all major announcements and drive towards our main goal of selling out their specific festivals, including Lollapalooza, Gov Ball, Two Step Inn and more. They will contribute to the overall goal to keep the team organized and efficient, while also providing support for the designated Festival Marketing Manager.
This role requires someone who is focused, highly organized, and able to continually prioritize while balancing multiple projects. Experience with overall marketing strategy and budget management is important, along with an attention, eye for detail, and creative thinking.
The ideal candidate has a passion for music, live events, popular culture, and media trends. They must also have excellent communication skills and the ability to work quickly and efficiently while having a team-oriented mindset.
Responsibilities
Manage and update budgets for designated festivals in Microsoft Excel and our internal budget management platform
Submit and monitor expenses and invoices in internal budget management platform
Coordinate contest winner communication and prize fulfillment
Manage Media Partner wristband fulfillment and shipment for each festival
Manage marketing channels through various platforms including Sprout Social (preferred), Webflow, Mailchimp, Facebook, Instagram, Twitter, YouTube, Spotify, Snapchat, TikTok, Meta Ads Manager
Website management - utilizing Webflow platform
Coordinate with creative team on copywriting and asset production
Work through approval process communications with marketing manager and festival execs, when necessary
Assist with on-site logistics at festivals, including Press Lounge set up, social media marketing, giveaway winner prize fulfillment and media partner support
Assist with simple graphic design tasks via PhotoShop or InDesign a plus (for website and email marketing)
This role requires out-of-state travel
Qualifications
2+ years of experience working in digital, marketing, social media, event production, festivals, tech and/or design
Excellent organization, attention to detail, takes initiative and fast learner
Strong familiarity with Microsoft Excel, Outlook, and budgeting platforms
Basic knowledge of digital marketing platforms, including Webflow, Mailchimp, Attentive, Facebook, Twitter, Instagram, YouTube, TikTok and Meta Ads Manager
Experience with Sprout Social is not a requirement, but preferred
Basic knowledge of Adobe Creative Suite a plus
Basic knowledge of video editing for social media content a plus
Basic knowledge of event production & logistics
Hard working, able to take direction and prioritize while juggling multiple projects at once in a fast-paced, deadline-driven environment
Resourceful and detail-oriented
Not afraid to ask for help
Strong communication skills
Willing to step up and help with tasks outside of their job description
Available outside of typical work hours for festival-related work
C3 Core Competencies
Demonstrate integrity in the way you operate in day-to-day business and the way you deal with people
Communicate effectively with various audiences by organizing and delivering information appropriately and listening actively to others
Proactively seek solutions to problems. Be enthusiastic and energetic in your approach to your job. Commit to putting in extra effort with a positive attitude.
Be flexible in handling change, able to juggle multiple demands, and adaptable to new situations with fresh ideas or innovative approaches
Stay composed, confident, optimistic, and in problem-solving mode when the going gets tough
Possess the skills needed to perform your job well, paying close attention to detail, accuracy, and completeness