Job Summary:
WHO ARE YOU?
Do you enjoy dance music? Do you excel at all things creative? Then you're in luck! We are looking for a highly motivated self-starter who embodies both a passion for dance culture and a love of the creative and design space. Is this you? Read on...
WHO ARE WE?
Insomniac produces some of the largest and most innovative music festivals and events in the world. Enhanced by state-of-the-art lighting, pyrotechnics and sound design, large-scale art installations, theatrical performers and next generation special effects, our events captivate the senses and inspire a unique level of fan interaction. The quality of the Headliner experience is our top priority.
Throughout our 25-year history, Insomniac has produced almost 400 festivals, concerts and club nights for over 4 million attendees in California, Colorado, Florida, Nevada, New York, Texas, Puerto Rico, and the United Kingdom, with expansions into Mexico, Brazil, Asia and Europe. Insomniac's premier annual event, Electric Daisy Carnival Las Vegas, is the largest multi-day music festival in North America and attracted more than 400,000 fans over three days in October 2021. The company was founded by Pasquale Rotella and is based in Los Angeles since it was formed in 1993.
THE ROLE
Insomniac is seeking a highly motivated and proactive Digital Marketing Coordinator to join the Apparel group team in Los Angeles, CA. This is not a remote position.
RESPONSIBILITIES
Support our marketing efforts and manage our social media presence, including, but not limited to:
MARKETING
Support creative team on marketing efforts for new collection launches
Manage the day-to-day operational side of marketing campaigns.
Schedule and maintain marketing calendar
Confirm product inventory and delivery dates to inform what products are featured in our marketing
Own and manage online marketing asset library including making sure all files are labeled correctly (product flats, marketing assets, etc)
Traffic assets for the department, including product and lifestyle photography and animated assets. Review to confirm product images and info is correct. Route for approvals.
Gather and organize product samples for use on marketing shoots.
Manage digital marketing efforts, communicating needs for paid digital ads to creative team.
Deploy email blasts
Align with Project Manager and keep all marketing product launch calendar, content creation and marketing deliverables up to day in Asana and google calendar, make any date changes project manager or marketing team relies
Provide general support for the coordination of campaigns
COMMUNITY MANAGEMENT
Act as the face and voice of our brand on our social channels, including posting and fan engagement.
Develop our voice, ensure that content published meets brand guidelines and overall communication style.
Respond to questions and comments in real time.
Monitor, track and report on feedback
Provide marketing dept with reporting on fan engagement and learnings from our social content
Brainstorm ways to build and engage our fan follower counts
Coordinate with Marketing, PR and Communications teams
Liaise with Development and Sales departments
Stay up-to-date with digital technology trends
QUALIFICATIONS
Bachelor's Degree in Marketing or related field
2+ years' experience with digital and social marketing
Excellent organizational skills
Knowledge of platforms like Airtable, Slack, Asana, Shopify, Google and Microsoft Product Suites
Excellent verbal communication skills
Excellent writing skills
Excellent interpersonal and presentations skills
Hands on experience with social media management
Ability to interpret website traffic
Knowledge of online marketing
Detail-oriented and able to coordinate multiple work streams under deadline pressure
Ability to take initiative, problem solve and perform research
Knowledge of the principles of target marketing
Extensive knowledge of Microsoft Office programs, particularly MS Excel and PowerPoint
General knowledge of live entertainment and Insomniac brands/shows
Knowledge of concert promotion and live event business is a plus
Some travel may be required
WORK ENVIRONMENT
Must be able to tolerate loud noise levels and busy environments
Must be willing to travel to work and travel to events during holidays, evening and weekend hours, as required, to meet deadlines and work events
Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by Insomniac for a visa.
EQUAL EMPLOYMENT OPPORTUNITYInsomniac strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Insomniac recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Insomniac may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting and search firms.
About Us
Recognized three years in a row by Great Place to WorkR and named one of People Magazine's top 50 Companies that Care, Live Nation Entertainment is the global leader in live entertainment and ticketing. Our world-class portfolio reaches all aspects of the live event and ticketing industry, from ground-breaking software in Ticketmaster, mix of legendary venues and restaurants in House of Blues, production leaders in Concerts, exceptional brand partnerships in Media & Sponsorship, and unparalleled team of artist managers in Artist Nation supported by diverse professionals in all facets of Corporate operations.
We recognize that our most important assets are our employees, the rock stars who keep the live experience going. Generous vacation, healthcare, and retirement benefits are just some of the great perks we offer to support our global workforce of more than 38,000. For any stage in your career, our many unique benefit programs are designed to help you live life to the fullest. We offer student loan repayment to support recent grads, six months of paid caregiver leave to support new parents, perks like Roadie Babies (bring your little ones & a caretaker along with you on work trips) and Music @ Home (stipend to cultivate your little ones' music interest), and tuition reimbursement to fuel your ongoing professional development. Plus, working for the world's largest live event and ticketing company means you'll have access to free concerts, festivals, sports games, and more through our exclusive employee ticket concierge.
There is no bigger stage for your career. See what your future looks like at Live Nation Entertainment.
