Growth Beyond the Smartphone (BTS) is a top priority for T-Mobile. Exciting new products and emerging segments are coming to market every quarter and the BTS Commercial Marketing group is at the forefront of bringing those to our customers. We are looking for a Sr. Marketing Manager to find ways to grow BTS Service Revenue while delivering on the T-Mobile promise of keeping their devices connected and taking part of the 5G revolution.
What you'll do in your role.
Responsibilities :
Responsibilities:
Helps drive Consumer Postpaid BTS base management, both retention and upgrades, including target setting and performance
Launch and manage new programs to retain customers and ensure they have access to the latest and greatest devices
Contributes to target setting and performance for VAS attach, and develops contingencies to ensure target delivery
Partners with cross-functional teams including operations, finance, integrated marketing, product management, analytics, consumer insights, pricing and more to develop unique and inspiring promotions targeting new customer acquisition and simplify bringing existing devices to T-Mobile
Responsible for identifying opportunities based on competitive landscape, business performance and customer pain points
Drive operational excellence in base management
The experience you'll bring.
Qualifications:
5+ years marketing experience
5+ years in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods
Bachelor's degree required
Outstanding communication skills - written and verbal
Experience in executing go-to-market strategies
Experience in analyzing customer, business, and industry data to drive business performance
Knowledge of financial drivers, experience in managing return on investment objectives, ability to develop high level financial models and review quarterly forecasts and budgets
Ability to influence cross functional teams and champion new concepts and ideas
At least 18 years of age
Legally authorized to work in the United States
High School Diploma or GED
T-Mobile requires all employees in this position to be fully vaccinated for COVID-19 prior to starting work, unless precluded from doing so by applicable law. The CDC currently defines -fully vaccinated- as two weeks after the second dose for Pfizer and Moderna, and two weeks after the single dose of Johnson & Johnson. T-Mobile will require proof of vaccination prior to successful applicant's first day of work, and will consider requests for exemption from this requirement during the offer phase (1) as a reasonable accommodation for medical reasons or sincerely held religious beliefs where the accommodation would not cause T-Mobile undue hardship or pose a direct threat to the health and safety of others, or (2) for other reasons under applicable law.
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Position details
Req ID: 192846BR
Department: Emerging Products
Travel Required: No
