Job Summary:
Title: Senior Director, Event Sponsorships
Location: New York, NY (Full-Time, On-Site)
The Role:
Roc Nation , a Live Nation joint venture, is looking for a Senior Director, Music Festival Sponsorship Sales to drive new brand partnership acquisition and current client servicing. This role is ideal for a strategic sales professional with specific experience in sponsorship sales for festivals and other live music events. The ideal candidate has the ability to attain and exceed revenue goals in this very competitive and high-growth space, while building relationships with major global brands.
Responsibilities:
Create, package and sell solution-based sponsorships/music marketing programs for Roc Nation live music festivals, including the annual Made in America Music Festival.
Overall responsibility for meeting and exceeding annual revenue targets - focusing on developing relationships directly with major brands
Develop and present persuasive presentations that creatively and distinctly differentiate and communicate unique assets to targeted prospects
Provide thought leadership identifying and analyzing key accounts for aggressive prospecting and dramatic growth, utilizing qualitative and effective Client Development strategies
Leverage all available team capabilities and resources - from Product, Content, Client Services and Marketing -- developing client pitches and proposals, working collaboratively with the Client Services and Platform organizations
Dynamically adapt sales pitches and proposals based on specifically identified client interests and preferences
Develop creative partnerships and sponsorships with stakeholders
Focus on developing and maintaining strong relationships with important decision makers at client marketing companies and their respective advertising agencies, in a variety of business categories
Structure, price, successfully negotiate and close deals that will keep you performing to expectations in tracking to your budget
Oversee sponsor contracts, invoicing, and accounts receivable or develop processes to ensure execution and collections
Qualifications:
Minimum 7+ years of experience in sponsorship sales and marketing, specifically for live music events and festivals
Demonstrated track record developing and maintaining relationships with multiple divisions and company leaders to ensure appropriate communications and a coordinated approach to maximizing successes with clients
Proven success to meet or exceed revenue targets
Strong creative sales strategist
Demonstrated capability of self-direction and motivation
BA / BS degree is required
COVID-19 vaccination series and booster shot is a mandatory requirement for this position.
Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.
EQUAL EMPLOYMENT OPPORTUNITY
Roc Nation and Live Nation Entertainment strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Roc Nation and Live Nation Entertainment recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Roc Nation and Live Nation Entertainment may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting and search firms.
Note - Roc Nation benefits and policies differ from Live Nation.
