Why will you enjoy this new opportunity?
You've seen the disruption in the IT industry triggered by hyperscale public clouds, DevOps, Kubernetes and containers, and AI/ML. You want to be part of a team that is transforming the way enterprises run and manage their cloud infrastructure and applications and adopt ubiquitous automation. You share a passion for crafting messaging and content that has a significant impact for the world and future of enterprise cloud computing. You love enterprise software and SaaS marketing, and learning new things and are looking for a company that helps you be the best marketeer you can be. You are looking for an opportunity to work for a company whose software and services are utilized by every Fortune 500 company and significantly impacts every industry. You want to be a part of a collaborative environment whose teams care about the product they are marketing, how they deliver it, and the impact it has on customers' business objectives.
What is primary need, technical challenge, and/or problem you will be responsible for?
VMware Aria and VMware Tanzu are the market-leading modern application & management platforms used by 1000s of customers operating traditional and modern applications in public and private clouds. The Modern Applications & Management Business Group partner marketing team is leveraging the latest marketing stack and modern marketing practices to build the messaging and content for our customers to drive business agility by helping to make the complexities of the multi cloud simple. We're looking for a Senior Partner Marketing Manager to join our team that is driving transformative partner marketing initiatives related to cloud-native applications and multi-cloud management, helping our key Go-to-Market partners to deliver the message of our comprehensive multi-cloud management and cloud-native application platform vision across our SaaS and on-premises offerings. If you thrive in a fast-paced environment that moves at the speed of the customer and the cloud, and love marketing at a global scale in a rapidly expanding 24/7 SaaS environment, this team is for you!
Success in the Role: What are the performance goals over the first 6-12 months you will work toward completing?
Drive adoption and consumption of the VMware Aria multi-cloud management platform and VMware Tanzu cloud-native application platform.
Partner with technical marketing and product marketing teams to create, review and deliver customer-facing content across various use cases of VMware Aria and VMware Tanzu.
Work within and across teams to drive messaging of product/solution capabilities, ensuring customer obsessed value propositions, content, and marketing campaigns.
Evangelize to sales, customers, partners and eco-system in various forums.
Work across multiple VMware business units to create, deliver, and execute customer obsessed use case solution initiatives
What type of work will you be doing? What assignments, requirements, or skills will you be performing on a regular basis?
Work in a great environment to directly influence marketing efforts that lead to partner sales pipeline expansion
Create outbound marketing materials including white papers, blogs, presentations, data sheets, web content, social media, sales tools, webinars and training materials
Collaborate with product marketing, corporate marketing, digital marketing, solutions marketing, product management, sales, and technical marketing teams on projects to help drive demand, awareness, and pipeline
Create and deliver sales enablement content
Support go-to-market planning and execution
Help support industry events, and conferences
What is the leadership like for this role? What is the structure and culture of the team like?
You will be joining the Modern Applications & Management partner marketing team, reporting into the Sr. Director of Partner Marketing. This team leads the global partner marketing efforts for VMware's industry-leading multi-cloud management platform and cloud-native application platform products. The team is spread out in multiple geographies across the globe. We pride ourselves on a multi-cultural, inclusive and collaborative culture. As a partner marketeer, you will drive overall partner marketing content development and partner enablement. You will be responsible crafting and delivering partner go-to-market plans, communicating our value proposition across solution use cases. You will be a great fit for this role if you have product/solutions/partner marketing experience with relevant enterprise software, working closely with sales, marketing, and product management functions to deliver products to market; sales and support enablement; and writing of blogs, white papers, and presentations.
Toolkit
Familiarity with native public clouds, DevOps, Kubernetes/containers, and cloud automation.
Familiarity with cloud infrastructure platforms, including VMware Cloud, Microsoft Azure, Amazon Web Services, Google Cloud Platform, Oracle Cloud Infrastructure, and/or other native public clouds.
Proven enterprise software and SaaS/IaaS product marketing foundation with technical perspective.
Ability to execute persona-driven, customer obsessed messaging for new technology products and services.
Ability to engage with customers globally to synthesize their use case solutions, and success stories.
Ability to work in and drive cross functional teams, including technical marketing, product management, engineering, corporate marketing, sales, field marketing, and AR/PR, to launch products, technologies, and solutions to market.
Familiarity with rapid SaaS marketing and working with agile teams.
Capable presenter who is comfortable leading face to face customer meetings and presenting to small-medium size audiences.
Ability to handle a number of concurrent activities with strong interpersonal skills and attention to detail.
Where is this role located?
Hybrid: This role is a home-based office position. Candidate must be able to travel to our Palo Alto, California campus 3-4 times a month. Travel roughly 25% of the time for customer/partner events with the largest percentage being domestic but may include the occasional international travel.
What are the benefits and perks of working at VMware?
You and your loved ones will be supported with a competitive and comprehensive benefits package. Below are some highlights, or you can view the complete benefits package by visiting www.benefits.vmware.com .
Employee Stock Purchase Plan
Medical Coverage, Retirement, and Parental Leave Plans for All Family Types
Generous Time Off Programs
40 hours of paid time to volunteer in your community
Rethink's Neurodiversity program to support parents raising children with learning or behavior challenges, or developmental disabilities
Financial contributions to your ongoing development (conference participation, trainings, course work, etc.)
Wellness reimbursement and online fitness and wellbeing classes
#LI-TW2
For US based candidates, the annual pay range (OTE for commissioned roles; Salary for other roles) for this position is: $104,000 - $248,000. The actual offer will be based on the role, location, and individual candidate experience. Bonus, commission, and/or equity may be eligible for this position. VMware offers comprehensive benefits including, but not limited to: medical, dental, and vision plans, company paid holidays, paid sick leave, and vacation time. Additional benefits for this position can be found at https://benefits.vmware.com/. Your talent advisor can share more about the specific salary range for your preferred location during the hiring process.
This job may require the candidate to travel and/or work from a facility that requires full vaccination prior to entry.
Category : Marketing
Subcategory: Product Marketing
Experience: Manager and Professional
Full Time/ Part Time: Full Time
Posted Date: 2023-06-08
VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what's possible today at http://careers.vmware.com.
Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.
