Career Area:
Marketing / Sales / Product Support
Job Description:
Caterpillar is hiring a Parts & Service Marketing Consultant to manage the deployment of global go-to-market initiatives of Wear Products & Services for Construction Industries. By building a deep understanding of customer needs and competitive landscape, this role will support the development of wear lifecycle services for all customer segments and support the full go-to-market readiness for the portfolio of products & services in collaboration with of our sales execution team and product groups. This position will work with partners to ensure product development timelines are met to achieve the Wear business plan and will manage global workshops for our dealers.
Wear products is an exciting space comprised of Undercarriage and Ground Engaging Tools. Undercarriage is the largest maintenance expense customers incur and GET has some of the highest opportunity for growth globally. These products are critical to help our customers be more successful with Caterpillar equipment than any other brand.
What You'll Do (Essential Functions)
Coordinate and lead global dealer workshops for Wear products (UC & GET). Conduct a thorough business analysis and review to support dealer knowledge on Wear products. Support the tracking of actions over the short and long term (days, weeks, months) to enable sales growth
Provide strategic guidance to the internal Wear Products teams, with the opportunity to lead (or co-lead) strategic initiatives that are within our functional group
Support development of wear products strategy by helping to create easy and simple value documents for our field and dealer teams to sell value
Strategy development and support of a Wear Products e-commerce strategy
Support deployment of integrated digital and product technologies in support of business growth (CTS, bucket pro, cat expert, foresight integration)
Track and report deployment of services programs and metrics
Assist with development and deployment of the 4 P's of marketing with all Wear Products New Product Introductions (NPIs)
How You'll be Successful (Basic Qualifications)
5+ years of field-based sales/marketing experience working with customers and dealers and/or product experience or events marketing experience
Data management / analysis experience
Ability to travel globally up to 40% of the time
Bachelor's degree or equivalent years of professional experience
Top Candidates Will Also Have (Desired Qualifications)
Experience tracking and managing data using Microsoft Excel
Excellent verbal and written communication skills
Ability to track and manage progress among a variety of dealer initiatives based on feedback derived from global workshops
This role is located in Peoria, IL.
Relocation assistance is available.
ISE assignment is not available.
How We Support You (Employee Benefits)
Our goal at Caterpillar is for you to have a rewarding career. We offer a total rewards package that provides day one benefits (medical, dental, vision, RX, and 401K) along with the potential of a yearly bonus. Additional benefits include paid vacation days and paid holidays (prorated based upon hire date).
At Caterpillar, we believe each person is unique and valued, and are committed to ensuring that our workplace is diverse and representative of the many customers we serve around the globe. Different perspectives help us achieve our best work and come together to form a high-performing Caterpillar team that makes positive changes in the communities where we live and work.
Your Work Shapes the World
Whether it be groundbreaking products, best in class solutions or creating a lifelong career, you can do work that matters at Caterpillar. With a 95-year legacy of quality and innovation and 150 locations in countries around the world, your impact spans the globe.
This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S. which can be found through our employment website www.Caterpillar.com/careers.
#LI #hiring
Relocation is available for this position.
EEO/AA Employer. All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.
