Job Detail

Vice President of Sales & Marketing - Driven Brands
Linthicum Heights, MD
Posted: Aug 11, 2022 00:59

Job Description

Driven Brands Holdings Inc. (NASDAQ: DRVN) (-Driven Brands-) headquartered in Charlotte, NC, is the parent company of some of North America's leading automotive aftermarket brands including Take 5 Oil Change, Meineke Car Care Centers, Automotive Training Institute, Maaco, CARSTAR, ABRA, Uniban, Car Wash US, FIX Automotive, 1-800-Radiator & A/C, and PH Vitres d'Autos. Driven Brands has more than 4,300 centers across 15 countries, and combined, all businesses generate approximately $4 billion in system-wide sales and service revenue over 50 million vehicles annually.

Driven Brands is the quintessential growth company, more than tripling its revenues, brands, employees, and profits over the past six years. The primary focuses of the company are growing its franchisee's profitability, all brands' unit count, and creating opportunities for its employees, franchisees, and investors. Our culture of meritocracy inspires high performance and innovation among our employees. We enable our employees and franchisees to go further, faster- generating growth for our franchisees' businesses and our employees' careers. For more information, visit drivenbrands.com.

The Vice President of Sales is primarily responsible for achieving sales acquisition objectives by providing

leadership, direction, and resources to ATI's direct sales functions. As the organization's senior sales

leader, the VP of Sales is accountable for overall sales performance, profitability, and for aligning sales

objectives with ATI's business strategy.

ATI's acquisition model includes reoccurring virtual and -live- (when appropriate) business seminars.

These seminars are filled by an outbound call center (New Business Development). The seminars are

then conducted by Sales Consultants who, post-seminar, perform personalized business strategy sessions

to sell the value of joining ATI's multi-year -Re-Engineering Program-. This position requires the

successful management of both teams to achieve common sales objectives.

JOB RESPONSIBILITIES

Leadership --Where are we going?

- Establish a sustainable vision to motivate the team and give them a common goal/set of goals to

rally around.

- Set performance goals for the entire sales division.

- Establish trackable KPIs for all sales positions.

- Foster an environment of innovation, creation, and implementation -- There are no bad ideas,

only bad results or poor execution.

- Encourage team members to collaborate and learn from one another.

- Implement a culture of accountability. Feed what works, starve what doesn't.

- Ensure the sales team's vision properly aligns with that of ATI and Driven Brands.

- Be open to continuous improvement, including reviewing and questioning the established

processes (there are no sacred cows).

- Invest time and effort in each team member to constantly improve performance and consistently

drive results.

- Lead the team by example, including, but not limited to; engaging in sales calls, increasing/

decreasing lead flow based on performance, and providing motivation and direction.

- Champion organizational initiatives by continuously assessing the need for change and removing

obstacles impeding growth and improved performance.

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Training --How do we get to where we're going?

- Develop and maintain sales training programs to address the needs of the team as well as

individual representative.

- Establish weekly (or more frequent) training protocols.

- Review sales calls, event presentations, presentation delivery, and one-on-one consultations to

ensure recommended sales protocols and processes are maximized.

- Confirm sales delivery is compliant with legal guidelines.

- Provide weekly actionable progress reports for the sales team (both collectively and

individually).

- Work with individuals and the team to hone skills and maximize performance.

- Conduct unified training across all sales to deliver a consistent sales message.

- Conduct frequent formalized training on essential sales and persuasion techniques.

- Conduct monthly, quarterly, and annual skills assessments and performance reviews.

- Research and report on market and competitor intelligence (SWOT) and present strategic

innovations to ensure continued market leadership.

Management --How do we best maximize our resources and opportunities along the way?

- Ensure team members work in a responsible, collaborative way.

- Perform company-wide sales forecasting and budgeting.

- Work with COO and content team to develop and continuously revise seminar content and

consultation delivery.

- Collaborate and coordinate efforts with ATI's marketing, member coaching, and virtual sales

teams.

- Take charge of recruiting and hiring sales staff (including appropriate support staff).

Reporting --How do we communicate our progress along the way?

- Create and maintain sales reports.

- Implement evaluative and feedback metrics (e.g., consultation report card)

- Provide actionable feedback on lead flow and quality.

- Report on progress towards achieving assigned targets and budgets established for profitable

sales operations, market share, and other key financial performance objectives.

Recognition and Celebration --What do we do when we get to our destination?

- Create and report on progress towards achieving goals for the team (both individually and

collectively).

- Take responsibility for creating and maintaining all sales related compensation programs,

including commission programs.

- Ensure the team members' performance receives appropriate recognition and reward.

ORGANIZATIONAL ALIGNMENT

- Reports to the President.

- Direct reports staff include New Business Development managers, sales representatives and

support associates and the Sales Consulting Team.

QUALIFICATIONS

- Minimum fifteen years of sales management experience in a business-to-business sales

environment.

- Previous success managing an outbound call center a significant plus.

- Proven success selling a consulting-based subscription program.

- Long term potential to travel 50%+ (when appropriate).

- Strong foundation in all Microsoft Office products and like experience using Salesforce.

#li-dg1 #remote

Requisition ID: 2022-26013

External Company URL: https://www.drivenbrands.com/

Street: 705 Digital Dr suite v

Line of Business: Automotive Training Institute, Inc.



Job Detail


Company Overview

Driven Brands

Linthicum Heights, MD