Join the next step in the evolution of the multi-cloud platform
Working as part of the Cloud Infrastructure Business Group, you to deliver the next generation of multi-cloud connectivity through a platform that enables millions of IT admins to leverage their vSphere domain expertise to instantly access VMware Cloud capacity and VMware Cross-Cloud Services.
Product Line Marketing Manager
In this challenging, but very rewarding role, you will be able to define the next phase of VMware's growth by building upon the massive market presence of VMware vSphere and utilizing the success of VMware Cloud Foundation to deliver the next generation of multi-cloud services, making hybrid cloud the default operating model.
The Product Line Marketing Manager will play a critical role in successfully driving VMware Cloud Foundation into the market through direct, OEM and partner routes to market.
Understanding the current market environment and developing go-to-market strategies to drive customer awareness and promote the solution value to partners and OEMs.
This role will be responsible for executing on the go-to-market strategy, developing core messaging to drive product interest through partner channels, and influencing across the alliance, partner, PM, corporate marketing and channel teams to achieve common goals.
Deliver focused product messaging, positioning, and launches to drive adoption of VMware Cloud solutions through partner and OEM channels.
Work closely with partner teams to develop messaging for VMware Cloud Foundation within consumption based models from OEMs, ensuring that the solutions are positioned effectively from a technical and business standpoint.
This product marketing leader will be part of a cross-functional team that operates in a leadership environment that focuses on empowerment, collaboration, and communication as the cornerstones for success. As part of a thriving ecosystem, you will be in an environment where accomplishments are consistently recognized and rewarded.
The location of this role is flexible within the United States, where work will be done from an office some days during a week and other days from a non-VMware building.
Specific responsibilities are as follows:
Define product positioning and messaging for customer facing solutions that communicates a differentiated story for VMware products, capabilities and services in the market
Develop core marketing content-from presentations to published articles-that tell a compelling, consistent story based on core messaging and positioning.
Collaborate with partner alliance teams, sales leadership, business leaders and technology partners on joint messaging and sales motions across all global theatres.
Evangelize product messaging to customers, sales teams, channel partners and technology partners to amplify our story
Launch new products and solutions to market by developing and leading a successful launch plan across functional teams, including product management, engineering, corporate marketing and support
Acquire sufficient technical understanding of products, technologies and industry to translate product details into clear business benefits with measurable metrics to track progress
Develop thought leadership messaging targeted at OEM partners, industry influencers and CxO level customer audiences delivered through contributed articles, white papers, blogs and social media.
Job requirements are as follows:
5+ years experience in product marketing or alliance marketing at a leading enterprise infrastructure, software or cloud technology firm. Enterprise IT or similar data center experience preferred.
Domain experience in software defined infrastructure, cloud native applications, hyperconverged infrastructure or enterprise IT with a background in the hybrid cloud space.
Excellent written and verbal communication skills.
Demonstrated ability to create compelling product messaging and translate technology features into business benefits.
Demonstrated aptitude for quickly coming up to speed on new technology concepts and leveraging them to develop innovative solutions.
Experience in developing joint messaging on private, hybrid and multi-cloud solutions
Willingness to travel as required
BA/BS in Computer Science or similar technical degree a plus. MBA preferred.
You and your loved ones will be supported with a competitive and comprehensive benefits package. Below are some highlights, or you can view the complete benefits package by visiting www.benefits.vmware.com .
Medical Coverage, Retirement, and Parental Leave Plans for All Family Types
Generous Time Off Programs
40 hours of paid time to volunteer in your community
Rethink's Neurodiversity program to support parents raising children with learning or behavior challenges, or developmental disabilities
Financial contributions to your ongoing development (conference participation, trainings, course work, etc.)
Wellness reimbursement and online fitness and wellbeing classes
VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. VMware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.
This job may require the candidate to travel and/or work from a facility that requires full vaccination prior to entry.
Category : Marketing
Subcategory: Product Marketing
Experience: Business Leadership
Full Time/ Part Time: Full Time
Posted Date: 2022-08-10
VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what's possible today at http://careers.vmware.com.
Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.