Career Area:
Sales
Job Description:
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
What You'll Do
In this role, you will be working with key partners including Cat Digital and Distribution Services Division, as well as aligning with the Sales Execution and Sales Support teams in Construction Industries Services Division (CISD) to drive digital sales growth which is critical to achieving double digit Sales to Users (STU) by 2026. Key duties includes, but not limited to:
Lead cross functional workshops and governance with partners/dealers to help drive eCommerce sales and eCommerce activation growth plans
Execute Go To Market of new digital solutions driving dealer and customer adoption
Support dealer digital sales and marketing plan development
Gather Voice of Dealer and Voice of Customer to identify and drive needed enhancements to digital products
Support execution of digital marketing strategy to support aftermarket sales growth
Analyze granular insights by dealer, to provide recommendations for digital marketing improvement and increase in eCommerce growth opportunities
Coach and mentor peers in the creation and validation of new solutions to business problems
Present insights on gaps, root cause, and proposed actions to leaders and advisors
Lead pilot of new digital solutions within territory
Participate Go to Market development with Voice of Dealer as needed
What You Have
Job-related experience in the areas of Digital Marketing, eCommerce or Digital Solutions.
Knowledge of dealers' and customers' application, industry and marketplace needs.
Experience consulting and collecting of voice of customer for new product/services introduction or distribution needs.
Experience and confidence working with senior staff and management on industry growth plans, regional merchandising programs or regional dealer programs.
Effective communication skills across product, industry, dealer and/or customer audiences to gain understanding and acceptance of ideas and recommendations.
Must be willing and able to travel 40% in territory (western USA & Canada).
Top Candidates Will Also Have
Experience with aftermarket business (Caterpillar dealer network is a plus).
Experience providing training for internal and external sales teams, direction for future solutions and industry needs, and sharing this expertise at higher industry levels with business unit management.
Experience with Caterpillar eCommerce solutions, digital solutions or Dealer Digital Excellence program
Experience creating behavioral changes in organizations.
Additional Information
Peoria, IL; Dallas, TX; Cary, NC or any Caterpillar District Office location within Western US or Canada (Denver, CO; Tucson, AZ; Phoenix, AZ; Seattle, WA; Minneapolis, MN) is the preferred work location for this position.
Relocation assistance is provided to relocate to Dallas, TX; Peoria, IL and Cary, NC only.
Position requires frequent travel (40%+).
Job Related FAQs:
Geographical Responsibility: Regional, North America (Western USA & Canada)
Metrics and measures: Sales to Users (STUs) to Retail and Small Core Customers, % of Active Customers purchasing Online, eCommerce Sales to Users for Construction Customers as well as metrics aligned to utilization of digital solutions.
Primary Interfaces: This role is a key interface between CISD Regional Retail and Small Core Sales teams, Distribution Services Division and Cat Digital Product Partners.
Relocation is available for this position.
Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at www.caterpillar.com/careers.
Posting Dates:
June 27, 2024 - July 17, 2024
Any offer of employment is conditioned upon the successful completion of a drug screen.
EEO/AA Employer. All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.
Not ready to apply? Join our Talent Community (http://flows.beamery.com/caterpillarinc/talcom) .
There's more to work at Caterpillar than just the work itself. We hire smart, friendly people and it shows in our culture. We hold ourselves to high standards and make sure our values of integrity, excellence, teamwork, commitment and sustainability come to life in the way we work. We make sure our employees feel continuously challenged while also supported. We provide professional growth opportunities, including leadership programs. We celebrate the diversity of our team, while also working together as one Caterpillar.
Our culture, like everything at our company, is made possible by each employee's contribution. Person by person, we create the environment we work in, and we are proud of the Caterpillar we've built.
