Please note, this is a 6 month co-op opportunity running from January to June 2023 for those currently enrolled in a Bachelor's program.
The Elevator Pitch: Why will you enjoy this great opportunity?
With this opportunity, you will be joining a global community of expert practitioners versed in the art and science of strategic marketing, events and experiences united in a common mission: winning the multi-cloud enterprise. You will work with and learn from almost every function in Marketing - Events, Executive Engagement, Digital Marketing, Content Strategy, Marketing Operations and more. Thrive in this vibrant collective of high performers and experience the satisfaction of innovating and taking marquee event programs to market.
At the core of what we do at VMware are our people who deeply value execution, passion, integrity, customers, and community - what we at VMware proudly identify as our EPIC2 values. Not only will you enjoy working with some of the best in the industry, you will also grow in an environment that supports a career journey that is limited only by your imagination.
Success in the Role: What are the performance outcomes you will be driving to during your assignment with the Global Demand Programs team?
Learn
Strategic planning and development of marquee event program
Significance of events within the customer life cycle journey
VMware systems and operational processes used in program setup, tracking and reporting
Hands On Work
Build an integrated event plan that includes pre- and post-event elements
Establish and execute on the event bill of materials, working with an agency
Create and/or refresh event playbook
Build or refine event reporting dashboard or template
The Work: What type of work will you be doing? What assignments, requirements, or skills will you be performing?
This is a global role that sits within Global Demand Program team where we develop event frameworks and integrated marquee programs, build and package full event kits to enable Field Marketing teams in their communication and execution of the events. It is part of a strategic marketing team and is not an in-field, on the ground events execution role.
You will collaborate with a broad set of global and regional stakeholders including content providers, digital marketing experts, and marketing peers in the regions. Partnership and strong communication are strengths that will stand you in good stead. Project or program management skills, good organization, and a keen eye for detail are keys to success. Event experience is a plus.
Responsibilities will include:
Build out event playbooks and bills of materials
Work with agencies to deliver full event kits
Partner with Localization team to translate established list of event assets
Compose event program readiness copy
Set up campaigns in Salesforce with prescribed tagging and attribution
Pull monthly and quarterly performance reports
Identify opportunities for campaign performance improvement
Contribute to writing and proofreading marketing copy
Participate in content development calls
Build an integrated event plan that includes pre- and post-event elements
What is the leadership like for this role?
The hiring manager for this role is Lee Tay, Director of Global Demand Programs. Lee has over 20+ years' experience in B2B enterprise marketing in the tech space and has led integrated marketing, enterprise and executive program teams through her career. She is a strong champion for her team and their success and takes the position of coach in her leadership style. Strategic planning and professional development time are set aside each week to ensure that team members can step away from the busyness of everyday to focus on their long range plans.
You will be joining a small high caliber team with a focus on supporting enterprise sales and field marketing through strategic programs and campaigns that drive pipeline, accelerate opportunities, and engage buying centers holistically. The team is geographically diverse and collaborates very closely with other teams in the global and field marketing teams across the United States, Europe, and Asia-Pacific.
Where is this role located?
This role is fully remote and can be located anywhere in the US.
Where is this role located?
Remote: this role is remote and can be done anywhere in the United States.
For New York City based candidates the hiring range for this position is typically $24.84- $24.84. The actual offer will be based on the individual candidate. Bonus, commission, and/or equity may be eligible for this position. Additional benefits for this position can be found at https://benefits.vmware.com/
Note to students from outside the US: While any student with a legal right to work in the U.S. may apply for this role, you should be aware that VMware does not sponsor work visas for the entry-level roles these Internships may prepare you for.
When you are ready to join us, we invite you to read our blog on GO-Hiring (https://blogs.vmware.com/careers/2021/09/go-hiring-innovating-vmwares-hiring-practices.html) where you can learn our innovation in hiring and interview practices.
This job may require the candidate to travel and/or work from a facility that requires full vaccination prior to entry.
Category : University and Recent Grads
Subcategory: Internships
Experience: Co-op
Full Time/ Part Time: Full Time
Posted Date: 2022-11-14
VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what's possible today at http://careers.vmware.com.
Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.
