Overview
Reporting to the SVP, Digital Audio Content, you will be responsible for developing and executing the topline digital growth strategy for Audacy's local podcast business. You will be tasked with setting the overall business plan to monthly reporting, compliance and work operationally on creating and executing the content distribution strategy and related partnerships. To accomplish this, you will work with both local and national teams to develop best practices and growth for the business.
You will manage and coordinate across a matrixed team of marketing, audience development, product, partnerships, distribution and syndication teams to drive experiences that super serve our existing audiences on all platforms, plus grow reach and engagement.
You will also work with Audacy's Digital Market Operations Team to provide local staff with best practices, strategies and industry trends to help talent across our 48 markets drive success and audience growth.
This opportuntiy can be located in Philadelphia or New York.
Responsibilities
What You'll Do:
You will provide leadership ensuring the continued development, growth, and execution of the business strategy, value proposition, team culture, and the brand, including, but not limited to:
Work with Digital Market Operations team to provide leadership and direction to local markets, stations, and program directors, promotions staff, and on-air talent
Communicate effectively and frequently across all company functions and local markets with respect to overall strategy and tactical planning
Ensure monthly download, subscription and TLH goals are met
On-Boarding new podcast requests from local stations and offboarding underperforming / dormant titles.
Performing regular compliance audits to ensure stations are following guidance and best practices.
Developing strategy on how local stations should promote their podcasts utilizing all of their available platforms.
Test and implement new types and length of audio content to provide an industry leading audio experience for our listeners and advertisers.
Help drive product features for Audacy's proprietary digital audio content management system that meet the needs of our local markets and distribution strategies.
Partner with the Podcast Analytics team to use data to help make business decisions on where resources and time should be spent or reduced.
Project managing major podcast initiatives, which may include coordination across Audacy's podcast divisions (2400Sports, Pineapple Street Studios and Cadence13)
Qualifications
More About You:
Required & Preferred:
Experience with audio content, systems and measurement (Omny, Google Analytics)
A proven record of accomplishment; successfully managing digital media or podcast teams and working with product teams to deliver quantifiable success in growing audiences
Ability to work across multiple teams in a matrixed environment
High degree of comfort and experience with data driven decision systems
Strong operational and analytical skills
Stellar written and verbal communications skills with experience and comfort interacting extensively with senior management
Bachelor's degree
Experience in broadcast radio, digital audio streaming, or audio engineering a plus
Vaccination Requirements
To help promote and ensure the safety of all of our employees and the communities we serve, we require all incoming employees to be fully vaccinated against the coronavirus. If hired, you will be required to provide proof of vaccination, which will be kept confidential. If you are not vaccinated, or partially vaccinated currently, but willing to become fully vaccinated, we invite you to still apply.
Audacy is committed to providing a safe and inclusive work environment for all and we recognize that some individuals may have a sincerely held religious belief as it pertains to the practice of immunization or a medical disability which may prevent them from becoming vaccinated. Individuals who cannot be fully vaccinated due to a sincere religious belief or medical disability may request an accommodation. We request that you refrain from discussing religious beliefs or medical conditions during the interview process. If you believe you need an accommodation, you will have an opportunity to submit your request during the interview process. All requests for accommodation will remain confidential and reviewed by selected individuals within the HR department. We cannot guarantee that all requests for accommodation will be granted. Please refer to our EEO policy and statement below.
About Us
Audacy, Inc. (NYSE: AUD) is a scaled, multi-platform audio content and entertainment company with the country's best radio broadcasting group, a leader in virtually every segment of audio, and America's #1 creator of original, premium audio. Audacy engages over 170 million consumers each month, bringing people together around the news, sports, podcasts and music that matter to them. Learn more at www.audacyinc.com , Facebook (Audacy Corp) and Twitter (@AudacyCorp).
EEO
Audacy is an Equal Opportunity and Affirmative Action Employer. Audacy affords equal employment opportunity to qualified individuals regardless of their race, color, religion or religious creed, sex/ gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender identity, gender expression, national origin, ancestry, age (over 40), physical or mental disability, medical condition, genetic information, marital status, military or veteran status, or other classification protected by applicable federal, state, or local law, and to comply with all applicable laws and regulations. Consistent with our commitment to equal employment opportunity, we provide reasonable accommodations to qualified individuals with disabilities who need assistance in applying electronically for a position with Audacy, unless doing so would impose an undue hardship. To request a reasonable accommodation for this purpose, please call 1-610-660-5614. Please note that this phone number is to be used solely to request an accommodation with respect to the online application process. Calls for any other reason will not be returned. Reasonable accommodation requests are considered on a case-by-case basis.
Job Locations USA-NY-New York | USA-PA-Philadelphia
ID 2022-4086
Category Podcast
Type Regular