The Corporate Marketing Manager oversees marketing function and activity at the enterprise level for Mythics Emergent Group. This role is responsible for content creation, development and management, website maintenance, corporate communication, vendor relations and supporting and developing our relationships with internal customers, such as Human Resources, Sales leadership, and Consulting. This role also guides content marketing strategy, facilitates ongoing content planning, manages day-to-day content creation, editing and promotion, and reports on the results of each content marketing initiative. The Corporate Marketing Manager works closely with the Director, Marketing to understand corporate priorities, goals, and initiatives as they relate to each business area. Mythics Emergent Group is a holding company for Mythics and Emergent. Mythics is a value-added reseller and solutions provider for Oracle, and Emergent is a value-added reseller and solutions provider for other large software manufacturers, such as Adobe and Red Hat.
Responsibilities and Essential Duties
Proactively lead cross-functional collaboration to drive strategic partner marketing priorities and collaborate with various internal teams and departments to achieve success
Translate marketing, creative, and strategic objectives into content assets that attract, engage and delight target audiences across different marketing channels
Oversee content strategy, content marketing planning via an organized editorial calendar, content execution, distribution, publishing, results tracking and analytics reporting
Work collaboratively with the Marketing Department team members to execute on agreed upon goals
Evaluate the impact and success of marketing programs in achieving their stated objectives, including impact on relevant KPS, such as lead flow, cost metrics and retention
Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications
Maintain an organized content asset library and maintain a consistent and appropriate brand voice
Be proactive in maintaining and exploring content syndication opportunities and external content resources
Professionally and clearly articulate concepts and solutions to the executive team and peers
Build/maintain relationships and collaborate cross-functionally with peers and leadership
Ensure compliance with laws (e.g., copyright and data protection)
Stay current with market and technology developments and generate new ideas to draw audience's attention
Perform other duties as assigned
Minimum Education and Experience
Bachelor's degree in Marketing, Business or Communications, Master's degree a plus.
7 - 10 years' professional work experience with at least 5 years in a marketing role
5+ years' experience in marketing content management, technology industry experience a plus
Experience creating marketing campaigns and reporting on results
Experience working in digital and direct response marketing
Experience working in B2B Marketing role
Government-related work experience a plus
Knowledge/Skills/Abilities
Proven ability to write effectively for both humans and search engines, proofread and edit
Conceptual thinker with creative energy, confidence and self-motivation
Superior understanding of written storytelling / communication and marketing principles
Proven proficiency of SEO (search engine optimization) and how to incorporate this into the content marketing strategy and execution
Understanding of content marketing strategy, vernacular and creating content for specific personas and proof of attracting audiences through engaging content
Understanding of content services budgeting
Excellent writing skills in English
Attention to detail
Proven leadership and influencing skills
Excellent organizational, time and project management, reporting and communication skills
Proficiency with job-related software applications including: Adobe Creative Suite, HubSpot (or similar), Canva, MailChimp (or similar), WordPress CMS, Social Media Platforms, Grammarly, BuzzSumo, SEM Rush (or similar), Google Drive, MS Office, and other applicable content tools
Strong ability to work well with others
Ability to take constructive feedback and apply it
Supervisory Responsibility
None
Why work at Mythics?
Because at Mythics, YOU count! At Mythics, we have an environment that fosters creative thinking, respects your contributions, and accepts nothing
Comprehensive Health, Dental, and Vision plans available for you and your family
Premier 401k retirement plan with corporate matching and a 529 college saving plan
Tax-advantaged Health Savings Account and Dependent Care Flexible Spending Account options
Generous PTO bank and paid holidays
Tuition reimbursement for continuing education
Engaging company events such as quarterly awards, annual kick off parties, and FUN Fridays (early release once a month)
Free gourmet coffee, tea, fresh fruits and healthy snacking alternatives
Community Service activities and charitable giving programs
Our GREEN approach - tracking energy consumption for reduction and purchasing only environmentally friendly products for our offices
Founded in 2000, Mythics is an award-winning Oracle systems integrator, consulting firm, managed services provider and elite Oracle platinum resale partner. Our business model is all about deep knowledge of Oracle technologies and business processes. We offer procurement and Oracle systems integration expertise across the full range of Oracle cloud, software, support, hardware, engineered systems, and appliances. It's a focus that gives us the critical business experience and the Oracle technology advantage you need to succeed.
Mythics, Inc. is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity, age, marital status, medical condition, veteran status, or any other factor determined to be unlawful by federal, state, or local statutes. Mythics, Inc. will treat all employees equally with respect to compensation; opportunities for advancement, including upgrading, promotion and transfer, and all other terms and conditions of employment. This company is a VEVRAA Federal Contractor, and has designed and agreed to implement an Affirmative Action Program in accordance with Executive Order 11246 and VEVRAA Final Rule. Mythics, Inc. is able to provide alternative methods of application for those who are unable to complete an online form. Please contact accommodationrequests@mythics.com to arrange reasonable accommodations. To read more about your rights, please visit the Department of Labor Disability Rights Fact Sheet here. For more information about Federal laws prohibiting job discrimination, please view the -EEO is the Law- Poster here.
ID: 2022-3732
Work Site - City: Virginia Beach
Telecommute: Yes
Department: Corporate Operations - Marketing
Work Site - State: VA
Security Clearance Level: None Required
Maximum Expected Travel: 10%
External Company URL: www.mythics.com
Street: 4525 Main Street
